Privacy policy

Last updated: October 2026

This Privacy Policy describes how She's In Minks ("we," "us," or "our") collects, uses, and shares your personal information when you visit, use, or make a purchase from www.shesinminks.com (the "Site") or otherwise communicate with us.

Personal information we collect

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse, we collect information about the individual pages or products you view, the websites or search terms that referred you, and how you interact with the Site. We refer to this as "Device Information."

We collect Device Information using:

  • Cookies. Data files placed on your device, often including an anonymous unique identifier
  • Log files. These track actions on the Site and collect your IP address, browser type, internet service provider, referring and exit pages, and date and time stamps
  • Web beacons, tags, and pixels. Electronic files that record how you browse the Site

When you make or attempt to make a purchase, we collect your name, billing address, shipping address, payment information, email address, and phone number. We refer to this as "Order Information."

If you sign up for our email or SMS marketing, join our ambassador program, or contact us, we collect what you provide, such as your name, email address, phone number, and social media handles.

When we use the term "Personal Information," we mean both Device Information and Order Information.

How we use your personal information

We use your Order Information to fulfill orders placed through the Site, which means processing payment, arranging shipping, and providing invoices and order confirmations. We also use it to:

  • Communicate with you
  • Screen orders for potential risk or fraud
  • Provide you with information or advertising about our products and services, in line with the preferences you have shared with us

We use Device Information to screen for risk and fraud, in particular your IP address, and to improve the Site by understanding how customers browse and measuring the success of our marketing.

Email and SMS marketing

By providing your email address or phone number and opting in, you consent to receive marketing communications from us, including promotions, restock alerts, new product announcements, and exclusive offers.

For SMS, message and data rates may apply and message frequency varies. You can opt out at any time by replying STOP to any message, or reply HELP for assistance. Consent to receive marketing texts is not a condition of any purchase.

You can unsubscribe from marketing emails at any time using the link at the bottom of any email, or by contacting us directly.

Sharing your personal information

We share your Personal Information with third parties who help us operate our business. For example:

  • We use Shopify to power our online store
  • We use Google Analytics to understand how customers use the Site
  • We use email and SMS marketing providers and ambassador platforms to manage communications and our ambassador program
  • We use payment processors to handle transactions securely

We may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request, or to otherwise protect our rights.

Behavioral advertising

We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may interest you. You can opt out of targeted advertising through Facebook, Google and Bing ad settings, or through the Digital Advertising Alliance at optout.aboutads.info.

Do not track

We do not alter our data collection and use practices when we see a Do Not Track signal from your browser.

Your rights

California residents. Under the California Consumer Privacy Act, you have the right to know what personal information we collect, to request deletion of it, to correct inaccurate information, and to opt out of the sale or sharing of your personal information. We do not sell your personal information for money. To exercise these rights, contact us using the details below.

European residents. You have the right to access the personal information we hold about you, to ask that it be corrected, updated, or deleted, and to object to certain processing. We process your information to fulfill contracts with you or to pursue the legitimate business interests listed above. Your information may be transferred outside of Europe, including to the United States and Canada.

Data retention

When you place an order through the Site, we retain your Order Information for our records unless and until you ask us to delete it.

Minors

The Site is not intended for individuals under the age of 18 and we do not knowingly collect personal information from anyone under 18. If you believe a minor has provided us with personal information, contact us and we will delete it.

Changes

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. The date at the top reflects the most recent revision.

Contact us

For more information about our privacy practices, if you have questions, or to make a complaint, contact us at:

She's In Minks
17595 Harvard Ave Ste C-713
Irvine, CA 92614
Info@shesinminks.com